Targeting as One of the Types of Strategic Advertisement
Loading...
Files
Date
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
TNEU
Abstract
The conception of targeting is opened in the article. The tasks which resolve by targeting are characterized. The using of targeting as one of Internet advertising method is proposed.
Description
Keywords
Citation
Karas, O. Targeting as One of the Types of Strategic Advertisement [Text] / Olena Karas // Journal of european economy. - 2014. - Vol. 13, № 3. - P. 318-326.