Market Orientation of Ukrainian Non-profit Health Care Organizations

dc.contributor.authorБорисова, Тетяна Михайлівна
dc.date.accessioned2017-02-19T23:13:33Z
dc.date.available2017-02-19T23:13:33Z
dc.date.issued2014
dc.description.abstractThe article identifies the peculiarities of market orientation of Ukrainian non-profit health care organizations. The special role of non-profit entities in the healthcare sector, peculiarities of theirs market environment, problems of market orientation of NPOs’ of healthcare in Ukraine are presented in the article. On the basis of results of research and conclusions some recommendations are offered in the articleuk_UA
dc.identifier.citationBorysova T. M. Market Orientation of Ukrainian Non-profit Health Care Organizations / T. M. Borysova // Regional Innovations (France).–2014.–№ 2.–Р. 40–46uk_UA
dc.identifier.urihttp://dspace.tneu.edu.ua/handle/316497/13694
dc.publisherRegional Innovations (France)uk_UA
dc.subjectnon-profit marketing, non-profit organization, health care, market orientationuk_UA
dc.titleMarket Orientation of Ukrainian Non-profit Health Care Organizationsuk_UA
dc.typeArticleuk_UA

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