TRANSCREATION AS AN EMERGING TREND IN TRANSLATION INDUSTRY

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dc.contributor.authorВергун, Лариса Іванівна
dc.date.accessioned2024-06-17T11:41:14Z
dc.date.available2024-06-17T11:41:14Z
dc.date.issued2024
dc.description.abstractCurrent trends in translation studies and the evolving market of translation services are giving rise to innovative forms of translation that diverge from more traditional ways and methods of translation. In this respect, transcreation is becoming more in demand. It presents new requirements and challenges for translators. In light of such changes, modern translation specialists and freshly turned out professional graduates should be competent about the latest developments in their professional field and have a thorough background cultural knowledge of source and target languages.uk_UA
dc.identifier.citationVerhun, L. Transcreation as an emerging trend in translation industry. Франкофонія в умовах глобалізації і полікультурності світу : збірник тез VІ Міжнародної науково-практичної конференції / Тернопільський національний педагогічний університет імені Володимира Гнатюка. Тернопіль : ТНПУ імені Володимира Гнатюка, 2024. С.87-90.uk_UA
dc.identifier.urihttp://dspace.wunu.edu.ua/handle/316497/50832
dc.language.isoenuk_UA
dc.subjecttranscreation, translation studies, translation industry, intercultural communicationuk_UA
dc.titleTRANSCREATION AS AN EMERGING TREND IN TRANSLATION INDUSTRYuk_UA
dc.typeArticleuk_UA

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